View profile - Board Appointments

Alex Dimitriu

 Buying, Merchandising and Design Director

A fashion retail executive with 20 years experience in market leading UK and global business including Marks and Spencer, New Look and House of Fraser. A commercial and creative leader with a track record in brand building, turnaround and strategic transformation of people, product and processes. In depth experience of the womenswear and childrenswear sectors, driving profit as well as market share growth with strong stakeholder management, relationship, coaching and mentoring skills, project management, process and organisational development experience with multi functional teams. Trading Board experience in privately owned, investor led as well as PLC business.


  • Large (200+ employees) organisation – unlisted
  • Small to Medium Enterprise - SME (10 -199 employees) - listed
  • Apparel & Fashion
  • Design
  • Retail
  • Textiles
  • Wholesale
  • Business Acumen
  • Change Management
  • Communication
  • Design
  • Human Resources
  • Marketing
  • Senior Leadership


  • Committee Member
  • GM/MD
  • Executive Director
  • Senior Manager

Board or Committee Experience

Title Sub Committee Company Name Industry
Trading DirectorNew LookFashion Retail

Executive Career Summary

Title Company Name Industry
Trading DirectorNew LookFashion Retail
Head of ChildrenswearMarks and SpencerClothing Retail
Buying and Design DirectorHouse of FraserFashion Retail
Womenswear DirectorEastFashion Retail}